Peugeot Logo (2010-Present)
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| Peugeot Information | |
|---|---|
| Founded | 1896 |
| Founder | Armand Peugeot |
| Headquarters | Paris, France |
| Parent | Groupe PSA |
| Slogan | "Motion & Emotion" |
| Official Site | www.peugeot.com |
| Overview |
Peugeot is a major French car manufacturer, part of PSA Peugeot Citroën Group. It is the second largest automaker in Europe, after Volkswagen. Peugeot's roots go back to bicycle manufacturing at the end of the 19th century. Its headquarters are in Paris, Avenue de la Grande Armée. |
Peugeot Logo (1998)
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Another change of Peugeot crest took place in 1998. Lion got its paws showcasing the power and corporate balance of the company. Blue color was also added as association with forward-looking approach. Current logo which was unveiled in 2002 is known as ”Blue Brand”. It also has a black lion shadow.
Peugeot Logo (1980)
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In 1976, the PSA Peugeot-Citroën holding company was born after the merger of Peugeot and Citroën. The group then acquired the Chrysler Europe in 1978. In an effort to strengthen its corporate image, Peugeot reverted back to the heraldic lion, with a much refined and sophisticated design called “Lion fil”.
Peugeot logo contains silver, blue and black colors. Blue is associated with forward-looking approach of major French automaker. Silver stands for innovations and traditions brought by enormous experience. Black color is mainly used as lion’s shadow.
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